The concept of the 24-hour economy offers a compelling framework for rethinking time as a strategic asset. Rooted in the understanding that cities do not sleep, it challenges conventional, linear planning models and opens new possibilities for innovation, equity and productivity across the 24-hour cycle. This perspective also transforms how night-time activities are managed, enabling cities to plan more holistically for safety, mobility, service delivery and cultural vitality after dark.

From global logistics firms and hospitality brands to local entrepreneurs and digital platforms, businesses also have a central role to play in shaping, benefiting from and sustaining this shift.